And so we come to the end of the course. Today’s theme being all about the business.
This was the module that I was most looking forward to and one of the primary reasons I booked myself onto the course. Through my portraiture work I very rapidly realised that to run a photographic business, the photography was only a very small per centage of the whole. Marketing, sales, the supply chain, order processing, accounts all play a major part too as do the protective elements of insurance and legal. As much as I would love to keep costs down by doing it all myself, I have to be a realist. Some of this is going to have to be outsourced. If not, I’ll be saddled with a lot of peripheral activities that I don’t really want to do. Continue reading Wedding Seminar, Day 4 »