Cracking the QRCode…?

I’ve been getting through a lot of business cards over the last few months from the increase in my networking and marketing activities. So much to that it’s soon going to be time to order the next batch. This time I wanted to do something a little different. I’m happy with the card design per se but wanted to do something a little different with the QRCode. Nothing wrong with the code as it stands. It’s reasonable compact and scans well on the original design but I’m not sure that the vCard is really the right payload.

For the next generation I wanted something a little more useful. Something that the end user would value. Hopefully something that the end user would value enough to keep or even pass to someone who might need the services of a photographer. This time I wanted to include an offer. But not just an offer code that would expire in time. I needed an offer that I could change without having to modify the card. Cue the website. Continue reading Cracking the QRCode…? »

Get your head fixed – first step to Personal Branding for Social Media

Social Media Head-shot Photography

The Social Media Head-shot…

It’s your profile picture.
It’s that little square of pixels you add to your profile

But what is it?
It’s your avatar
It’s your ambassador
It is your representative

In the world of social media your profile picture is you.
It travels around the web accompanying your comments and thoughts
It’s what other people interact with
It’s what other people see of you

Consider this…
…are you really a logo?
…are you really a camera-phone picture?
…are you really a person in front of their hedge? Continue reading Get your head fixed – first step to Personal Branding for Social Media »

Yesterday I bought a different colour shirt…

…because I want today to be different. Because I want to feel different today. Because I want to behave differently today.

Today is the day I’ve decided to set aside to focus on WHAT I will achieve over the forthcoming months.

Today is the day I’ve decided to set aside to focus on WHERE I want to go.

Today is the day I’ve decided to set aside to focus on WHEN I want to do it by.

Why today? What’s so special about today? Because… Continue reading Yesterday I bought a different colour shirt… »

Backups – The Persistence of media or How safe are your memories?

I was prompted to write this post following a conversation I had with a colleague over lunch yesterday. We were discussing how to keep electronic images safe over time. In particular long periods of time such as years or even decades. It’s not just about taking regular bakups either. In the longer term and archive strategy that works and stands the test of time is imperative.

We are slowly evolving into a hardcopy-less society. Prints, as indeed film slides and negatives before them, are becoming increasingly rare. In their wake stand the ever popular “electronic” files, the JPGs, the MP3s, the AVIs and a whole host of others. Continue reading Backups – The Persistence of media or How safe are your memories? »